A good narrative is behind good relationships. That’s why a booklet telling a little bit of the couples story is extra special as a wedding invitation. This invitation was designed by Craig Duffney at BBDO in New York for his friends Amy and Adam. He did excellent work making two sets of illustrated capitals and graphics. One corresponds with the bride, the other with the groom and they co-mingle in the invitation layout. Planning out the production of a little booklet takes some extra finesse beyond the standard wedding stationery. The format here is an A7 size booklet with a soft cover and french folded pages. The cover is a heavier 110lbC Pearl White Crane Lettra. The gutt is lighter weight 80lbT Pearl White Crane Lettra. Both were letterpress printed in two colors, a lighter green corresponding with the bride and an olive green with the groom. The pages were scored, collated and top stitched inside the cover with a cream colored thread. Then a final trim was taken from head and foot. We also produced an RSVP card and matching folding thank you cards. This is certainly among the more elaborate invitations we’ve produced, yet the final appearance remains simple and striking.
Tag Archive for 'BBDO'
We print for other creative companies both large and small. Our friends in Designworks at BBDO in New York made up this gem of an identity system for their new post production suite called The Kitchen at BBDO. The system blends some fun patterns and crisp tiny type onto coasters, business cards and a CD package. And it was among the projects we printed that won a feature in the Print Design Annual.
It is a misconception that letterpress is only for small projects. We are not scared to run a big press sheet and handle large volume work. The 4 panel, 2 pocket CD package ran 2 up on our full size 18 x 23 sheet and was custom die cut and converted. The coasters and business cards ran together on a second sheet. And the details still look edible.